Kia Pegas enters the Saudi mix

The Kia Pegas arrives in 2025 as a compact contender that’s quietly shaking up Saudi Arabia’s affordable-car market. With 15,528 units sold in the first half of 2025 and Kia posting 27% year-on-year growth locally, the Pegas is positioned as a smart, efficient choice for Riyadh commuters, Jeddah families and Dammam fleet operators. On a short drive through Riyadh’s midday traffic the Pegas feels nimble and purposeful — not flashy, but thoughtfully packaged.

The main takeaway: the Kia Pegas delivers roomy practicality, modern tech and low running costs for roughly SAR 52,887–57,498 (incl. 15% VAT), a combination that explains why dealers such as Al Jabr and NMC are seeing steady demand. “For first-time buyers, it checks every box,” a dealer at Al Jabr told us, summarizing the buzz around Vision 2030’s push for broader, more sustainable mobility.

Compact, confident styling

The Kia Pegas carries a refreshed tiger-nose grille, swept LED headlights on upper trims and 14–15-inch alloy wheels that give it a sporty, city-friendly stance. Measuring 4,275 mm long with a 2,500 mm wheelbase, it’s tailored for tight streets and parking in urban Saudi settings. Build quality feels solid for the price segment; paint finishes like Aurora Black Pearl and Mineral White pop in sunlight. Compared with curvier EV sedans such as the Ioniq 6 or the BMW i4’s coupe silhouette, the Pegas favors practicality over show — but it still looks sharper than many budget rivals.

Surprising space and sensible trims

Inside the Pegas, a minimalist dash and well-laid-out controls create a cabin that punches above its class. Five occupants fit comfortably thanks to generous rear legroom; fold-flat rear seats expand the 475-liter trunk for everyday needs or weekend gear. EX trims add leatherette, ambient lighting and a flat-bottom steering wheel for a more premium feel. Downsides: hard plastics are visible in lower trims and storage cubbies are functional but not abundant. Overall, the Pegas balances comfort and durability for Saudi commuting and family use.

Technology — Modern kit for a budget price

An 8-inch touchscreen with Apple CarPlay and Android Auto anchors the infotainment; Bluetooth, USB ports and, on EX, wireless charging and keyless entry round out convenience features. The multi-information cluster keeps fuel and nav cues clear for long highway legs to Yanbu or Taif. While the system is responsive, the UI lacks the polish of pricier rivals and advanced driver aids are available only on higher trim levels. “It’s the connectivity and low downtime that sells it to fleet managers,” said a Dammam fleet operator.

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Performance — Practical, predictable drive

Power comes from a frugal 1.4-liter four-cylinder producing about 95 hp and 132 Nm, mated to a four-speed automatic and front-wheel drive. The Pegas hits 0–100 km/h in roughly 12 seconds — adequate for highway merges but not sporty. Where it shines is everyday usability: a lightweight chassis (sub-1,100 kg) and simple suspension tuning deliver composed handling and predictable braking in city traffic and on longer intercity runs.

Battery and Range — Fuel economy, not electric range

The Pegas is petrol-powered and focuses on economy: official combined figures sit around 17–18 km/l, translating to modest monthly fuel bills (roughly SAR 150–200 depending on use). Charging times aren’t applicable, but refueling convenience and strong efficiency give it an edge over heavier entry rivals like some versions of the ID.4 in mixed conditions. Hot Saudi weather will affect A/C load and fuel economy; expect a mild drop in real-world summer figures.

Safety — Well-equipped for its class

Standard safety kit includes six airbags, ABS with EBD, electronic stability control and hill-start assist. EX trims add blind-spot collision warning, rear cross-traffic alert and a 360-degree camera — features that lift the Pegas above basic competitors. With Saudi road safety a national priority, these systems are attractive to families and fleet buyers seeking lower risk and stronger resale.

Pricing and Value — Clear, competitive numbers

Starting prices (incl. 15% VAT) begin near SAR 52,887 for the LX and average SAR 57,498 for EX. Kia’s five-year/100,000 km warranty, strong resale retention (approx. 70% after three years) and low ownership costs make the Pegas competitive versus the Polestar 2, Hyundai Accent or Kia’s own EV/compact rivals for value-conscious buyers.

Quick comparison table — Kia Pegas vs. local rivals

Trim	Engine	Transmission	Fuel (km/l)	0–100 km/h (sec)	Starting Price (SAR incl. VAT)
LX	1.4L petrol	4-speed auto	~17–18	~12	52,887
EX	1.4L petrol	4-speed auto	~17–18	~12	57,498

Pros and Cons

• Pros: roomy cabin, excellent fuel economy, modern infotainment, strong local demand.
• Cons: modest power, basic interior plastics, advanced tech mostly on higher trims.

Conclusion — Who should buy the Kia Pegas?

Buy the Kia Pegas if you want roomy, efficient daily transport with low running costs and modern connectivity — ideal for young professionals, small families and fleet buyers across Saudi Arabia.